Jagriti Yatra is an activity of Jagriti Sewa Sansthan, a non-administrative association that advances business enterprise. The activity was propelled in 2008. In Hindi, Jagriti Yatra implies a trip of enlivening, and as the name proposes it is a voyage of social arousing. Youths, between the age gathering of 20 and 27, from India and abroad, can apply to go on the yatra. The trip is for 15 days in which, a distance of 8000 kilometers is covered, where they visit 15 role models at 12 destinations covering the Indian states of Maharashtra, Karnataka, Kerala, Tamil Nadu, Andhra Pradesh, Orissa, Jharkhand, Uttar Pradesh, Delhi, Rajasthan and Gujarat in a form that vehicles just let the yatris or explorers of the Jagriti Yatra pass. The people who go for the voyage should live in the form for the traverse of 15–18 days and connect with their clan of explorers.
The Jagriti Yatra has the point of uncovering the Indian Youth to the idea of social business and social advance through big business driven improvement. Previously, it was called Azad Bharat Yatra but got changed to Jagriti Yatra under Swapnil Dixit and is currently supported by the TATA group.
The vision of Jagriti is ‘building India through enterprise’. It aims to inspire the young Indians living in the middle of the Indian demographic diamond to lead development by taking to enterprise, thus unleashing a movement of Enterprise-led-development.
Jagriti focuses on the seven verticals of development
- Water & Sanitation
- Arts & Culture & Sports
Within this agenda, Jagriti is focused on the adaptation and replication of successful enterprise models across Middle India.
Jagriti Yatra aims to nurture 1 Lakh (1,00,000) entrepreneurs by 2022 and create 10 Lakh (10,00,000) jobs in this process.
3 Horizons Approach
Jagriti’s vision is larger than its one or two elements. Broadly, it stands on 3 pillars:
- Jagriti Yatra (JY)
- Jagriti Enterprise Network (JEN)
- Jagriti Enterprise Center (JEC)
With Jagriti Yatra successfully running for past few years, Jagriti is now focusing on building Jagriti Enterprise Network, an ecosystem to support the young entrepreneurs from Middle India. Jagriti Enterprise Institute is a long-term plan which envisages to be a physical incubation centre for Middle India enterprises.
These three ultimately contribute to Jagriti’s overall vision to develop job creators in place of job seekers. At Jagriti, recognize that ‘enterprise’ is not just about starting a venture. Rather, it is a way of working. Teachers, doctors, social workers, artists can all be enterprising in their efforts towards building India. Jagriti’s path to its entrepreneurial vision is encouraging and supporting sustainable, inclusive and ethical business models, especially those suited for Middle India.
Jagriti, recognizes that ‘enterprise’ is not just about starting a venture. Rather, it is a way of working. Teachers, doctors, social workers, artists can all be enterprising in their efforts towards building India. Jagriti’s path to its entrepreneurial vision is encouraging and supporting sustainable, inclusive and ethical business models, especially those suited for Middle India.
Following are the substantial and immaterial reasons which can make one thing to go on it at any rate for once, here are the effective reasons :-
16% began their own endeavor after the Yatra.
Around 45 endeavors are being made by the Yatris consistently. Indeed, even the individuals who were business visionaries before going ahead with the plan are profited enormously from the presentation and systems administration openings introduced by the Yatra.
Affecting Middle India
47% of the ventures have been begun in the residential areas and towns.
Remaining 53%, while they are situated in metros, they should be affecting the Middle India in a few or other way. For example, by having their operations in residential areas and towns, bringing about era of work there. These undertakings are spread over a range of areas – Agriculture, Healthcare, Manufacturing, Education, Livelihoods, Online Services, and others – in this way adding to country building.
The effect made by the Yatra on the lives of the Yatris goes a long ways past the 15 days of form. Hardest to quantify, impalpable effect on the Yatris is the most critical effect. What rose to be the most accommodating to the Yatris in their own and expert interests are:
- Entrepreneurial aptitudes
- Comprehension of various profession decisions
- Systems administration
- Relational aptitudes
- More noteworthy comprehension of numerous societies